Description

Olly, a fast growing Canadian children's shoe retailer, commissioned RMC&A to create a design for four new locations in the United States. The results are bright, cheerful and fun, while incorporating Olly's high-tech requirements. Olly uses special electronic scanners to measure each child's foot and generate a printout for the parent. RMC&A designed scanning stations, kid-and-grownup-friendly store fixtures, a display/storage system and colorful graphics, all intended to make the process of fitting little feet as painless as possible, while meeting Olly's business objectives.